Senin, 16 November 2020

FMCG Business in the Pandemic: Understanding Consumers Expectation


Hello IABC friends,

It's been more than six months we are undergoing difficult times due to the pandemic. How this affects consumer purchasing behavior? How FMCG companies adapt to this prolonged economic situation? What can Communication/PR Practitioners do to help the business in this challenging situation?

Int'l Association of Business Communicators (IABC) Indonesia Chapter will host its signature program named #PowerBrainComms through a webinar, which will be held on: 

Day/Date: Thu, 19 November 2020

Time: 14.00 - 15.30 WIBB (please spare until 16.00)

Place: Zoom Webinar

Theme: "FMCG Business in the Pandemic: Understanding Consumers Expectation"

In this rare opportunity, we invite respective leaders from Nielsen, Mayora Group, and H+K Strategies to share insight from each of their lenses. 

#PowerBrainComms is an interactive discussion in the form of a webinar held monthly with various topics related to business communication, public communication and public policy on the latest trend and issues. 


1. Mia Triscahyani (Head of Consumer Intelligence, Nielsen Connect Indonesia)

2. Ricky Afrianto (Global Marketing Director, Mayora Group) 

3. Marianne Admardatine (CEO H+K Strategies) 


Elvera N. Makki (President, IABC Indonesia Chapter) 


Free for IABC Members 

Register now:

Participants will get:

1. E-Certificate from IABC Indonesia 

2. Speakers deck

4. Link to recording 

5. Opportunity to get prizes during interactive discussion 

Further information:

Contact person: +628111489808 (Adi)

Organized by @iabcindonesia 

Thanks to:

Logistics Partner @jne_id

Nielsen, @mayoraofficial, @hkstrategies, @lorealindonesia

#iabcindonesia #iabc #publicrelations #creatingconnection #communication #career #careerdevelopment #professionaldevelopment #professionalcommunication #indonesiachapter #businesscommunicators #marianneadmardatine #miatriscahyani #rifkyafrianto #veramakki